Ambassador Digital Hub
Ambassador Digital Hub is Ambassador Cruise Line's internal tool for its digital marketing team. It brings together our sailing prices, website and booking reports, and marketing performance in one place, so the team can plan campaigns and check how they are doing.
Who can use it
Only members of Ambassador Cruise Line's digital team, invited by name. People sign in with their Google account, and the hub checks their email address against its list of invited people before showing anything. It is not a public service and has no customer accounts.
What it does
- Tracks the prices and promotions of our own sailings, as published on our website.
- Reports on our website's visits and bookings, and on our marketing channels.
- Helps the team prepare adverts, emails and landing pages, which people then publish themselves.
The Google data it uses
Google Ads (read-only). The hub reads reports from Ambassador Cruise Line's own Google Ads account (campaign performance and the search terms that triggered our adverts) and uses Keyword Planner to see how often people search for cruise-related terms. At present this access is read-only: it creates, changes, pauses or spends nothing in any ad account. Later we plan to let the team create campaigns and adverts and change budgets in our own account from the hub, always by our own staff and only for Ambassador Cruise Line. It reads no other company's account.
Google Analytics and Search Console (read-only). Our own website's visit, booking and search figures, as totals.
Google sign-in. Your email address and name, to check you are on the invited list.
How this information is handled is set out in the privacy policy.
Contact
The hub is run by the Digital Acquisition team at Ambassador Cruise Line. For anything about it, please use our contact page.